My name is Robin Ball, I am a Digital Marketer and educator. Specializing in the business of Marketing Music to fans and more particularly how automation and technology can help to deliver a consistent message to all listeners, this creates affinity with the artist/band which in turn increases engagement and revenue to the Record Label/Band.
Who are my target audience.
I will be targeting Record Labels and Music Performance Colleges. The people that run these companies are professionals, so they will be on networks where they can view, interact with other professional and keep up with industry news.
What Social Channels I will be using
LinkedIn in the network where my target demographic has a heavy presence. This platform is ideal to get high-level concepts out to build authority among the industry professionals.